The station is owned by Atlanta-based Gray Television. WWSB's studios are located on 10th Street in the Rosemary District of Sarasota, and its transmitter is located on Rutland Road (County Road 675) in the unincorporated Manatee County community of Rye, about 5 miles (8 km) east-southeast of Parrish. ABC 7 or WZVN-TV is an ABC affiliated TV channel serving Fort Myers. The channel was founded in 1974. It offers mainly local newscasts.
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